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"The Art of Finding Winning Products"
Whether you’re an experienced dropshipper or just starting out, you may have had your eye on some dropshipping products that had a higher ticket price than usual.
Outside of the hype around cheaper products with high markups lies the whole new world of high ticket dropshipping. Some will tell you that it’s only for the brave, while others will swear by it. By the end of this article, you’ll have all of the information you need to make that choice for yourself.
Interested? Here’s our go-to guide to high-ticket dropshipping with US suppliers, below we’ll walk through the pros and cons of high ticket dropshipping, the best products and niches to dabble in, and last but not least, how to build a high ticket dropshipping store that converts traffic to sales.
It's a lot to cover, so let's get straight to it!
Most dropshippers sell low-cost items at a high markup. For instance, sunglasses, jewelry, and mass-manufactured clothing mostly sourced through Alibaba dropshipping. This is commonly known as low ticket dropshipping.
In contrast, high ticket dropshipping is when you sell more expensive products. Typically, these cost more than $1,000. But, this isn't a blanket cut off sum, and you can sell high ticket items for a lot less. For instance, you could retail one-of-a-kind items for considerably more than a regular example of the same product.
To get a better idea of what we're talking about, check out the example below. There’s regular tumblers (the low ticket item), and a luxury version with a handmade unique design and engravings (the high ticket item).
A regular tumbler with all of the amenities that a coffee drinking commuter may need:
A luxury one-of-a-kind tumbler with high-quality materials and an irresistible appeal.
This is an excellent example of high ticket drop shipping. After all, it's well-known that today’s consumers are increasingly keen not to use single-use items. Consequently, reusable tumblers for everyday use have become part of our consumer culture.
So, needless to say, selling luxurious, handcrafted tumblers from US suppliers is an ideal sales opportunity for that target audience. There are tons of people willing to pay more for higher quality and longevity.
They may be a one-off purchase, but they're also a great gift for busy on-the-go fashionistas, executives, and health-conscious consumers with an equally healthy bank balance.
So, if you weigh up selling ten of the cheaper tumblers for $20 = $200
And compare it to selling just five of the high ticket tumblers for $80 = $400!
As incredibly appealing as it sounds, we wouldn’t give you the good points without the bad. Before jumping headfirst into high ticket dropshipping, it’s essential to understand not only the pros but the cons of this business venture.
Let’s start with the perks...
Now for the drawbacks...
Fortunately, high ticket dropshipping products can surface within any niche, and appeal to a wide array of demographics. So, keeping the positives and pitfalls of high ticket drop shipping in mind, let’s look at some of the best products and niches to specialize in...
Consumers have caught the home-improvement bug, and it’s here to stay. People have particular visions about what they want in their homes, and you could be the supplier of their dream decor!
For example, this futuristic chair is a one-of-a-kind design that's bound to get some heads turning and create a futuristic appeal to any home.
Top Tip: When it comes to writing your sales copy, create a vision and lifestyle that customers can buy for themselves. Use your words to get them to visualize what it's like to own that piece of furniture. When people connect with your wares on an emotive level, they're more likely to make a purchase.
Why sell a $10 necklace or watch when you could market something bespoke for a lot more? Remember, your target audience boasts high end tastes that they can afford. Consumers can justify purchasing that one special handmade piece that they fell in love with on sight.
Whether you’re specializing in high end, one-off pieces or simply diversifying your current product display, having a more bespoke high-end collection is a great way to ease into high ticket dropshipping and increase your prospective margins.
Consumers value their downtime. Whether it’s quality time with the family or pursuing expensive hobbies like camping or diving, there are wares out there to suit every enthusiast.
If you’re already personally invested in a particular hobby, capitalize on that knowledge! You’re already the expert and know exactly what people like you are looking for. With a wide array of high-quality dropshipping suppliers from the USA, you’re bound to tap into a highly dedicated market.
Hobbies like camping and other outdoor adventures require high-quality equipment to keep you light and safe. Consumers are willing to make the investment for their hobbies and find that US dropshipping suppliers offer a greater range and quality of products.
After all, if you’re in the middle of the woods on a chilly night, wouldn't you want to make sure you’re warm and have a stable shelter?
Those who pursue expensive hobbies like skiing, scuba diving, extreme hiking, and so on, are passionate about their interests. So, they often save up for the best equipment they can afford. Needless to say, this can be an excellent moneymaker!
We’ve all seen that generic poster of Paris on people’s walls and consumers don’t like their home to feel uninspiring and unoriginal.
It’s too easy to buy posters and other mass-produced art for your walls. The same goes for statues for your home or garden. They’re ten a penny. However, customers are looking to make their home a sanctuary that they can call their own. They’re keen to make their home as unique as they are.
Take this piece of abstract metal wall art as an example. It’s eye-catching, it won’t fade, and it’s made from long-lasting materials, so it’s sure to stand to the test of time. On top of that, it’s completely original and unique.
The same applies to one-off, and limited edition works by artists who are happy to sell through you. Some artists prefer to focus on their work and leave the sales and marketing to someone more experienced, which is why dropshipping on Etsy can seem appealing at first for one of a kind products.
However, Dropshipping on Etsy can be difficult, expensive, and end up costing you more than it's worth.
Fortunately, we’ve managed to accumulate a cohort of incredible art, jewelry and handcrafted items giving you the opportunity for a reasonable profit by dropshipping suppliers from the USA.
You can have some fun sourcing statement pieces crafted by artisans across the globe. Consumers love seeing the provenance of their artwork - by telling an item’s story, it makes the shopping process a more personal experience.
You may think novelty gifts sit firmly towards the lower end of the dropshipping market, but that’s not necessarily the case.
A one of a kind, vintage executive chair is the perfect birthday gift, work gift, or house warming token. It’s a memorable (and useful) gift that won’t blend in with the rest.
These are just a few examples of lucrative high ticket dropshipping ventures. There are others, including:
Okay, we hold our hands up - we have some bragging rights here! We're the biggest dropshipping suppliers, wholesalers & distributors of high quality US/EU dropshipping products. We add new suppliers weekly, and pride ourselves on our array of products.
By dropshipping from the USA, you can take your pick at loads of unique high ticket items, and have faster delivery times.
We have loads of dropshipping suppliers from the USA, with the added advantage of fast shipping and 24/7 customer support. With our Country filter, you’ll be able to find dropshipping suppliers from the USA, UK, EU, and just about anywhere else.
Finding the right products to sell can be really tough. There are dozens of dropshipping apps out there, especially if you’re looking to sell artisan or novelty items by dropshipping on Etsy. So, using the country filter can really help you, especially if you’re targeting a specific market.
Rest assured, that with Spocket, you'll find tons of high-quality items across an array of niches. Finding high ticket dropshipping suppliers is easy with our price filter. Just key in the minimum and maximum spend per item, and you’re all set.
Setting up a high ticket dropshipping store takes a bit more work than the average eCommerce store. There are a few must-haves you need in place before opening your virtual doors to customers, and we’re going to walk through each one below...
Branding is vital. Period.
Dropshipping titans can tell you that building a successful dropshipping business requires beautiful design, photography, and visuals.
You need a strong store identity with an accompanying logo. This means having a professional-looking website with top-notch photography and high-quality, well-written product descriptions, is paramount.
When you’re setting up your website, or briefing your web designer and copywriter, ensure you're clear about your store’s purpose and positioning. Think about the bigger picture. You want it to look professional, clean, distinctive, and, above all, consistent. This is vital for creating a brand personality that speaks to your target audience.
It may be worth setting aside a budget to hire an experienced web designer. Or investing in a high-quality website theme or template -this makes building a sophisticated-looking site so much easier!
If you're keen to use your own photography or photographer, remember that the right product image(s) works wonders for boosting sales. Ideally, you should have more than one shot of each item you're selling. For example, if it’s jewelry, you could have snaps on a flat white background, on a vanity table, worn on a model, etc.
Often your dropshipping supplier will furnish you with high-quality photos. Still, it’s always worth checking the kind of image library you’ll have access to before settling on anything.
Last but not least, don’t neglect your copywriting. Persuasive sales copy appeals to your customer’s emotions while providing well-written details about the product. Including things like price, measurements, color, materials, and so on. You don't need us to tell you that high-quality copy can make or break whether a customer purchases from you.
Ensure your website has a comprehensive FAQ section, this is critical in establishing that you are a legitimate business. Successful dropshipping businesses ensure that the FAQ’s were easily accessible, complete, and helpful in answering any questions.
What questions do you think they’ll have? How many of these questions will save you (or your customer services team) time by simply answering them on your FAQ page? Take a look at this example:
If you're unsure where to begin, FAQs should cover:
You get the idea!
Your customers need to instinctively trust your store before they buy from you. A straightforward way to help build that rapport is by publishing trust badges.
For example, displaying the payment and shipping logos of the companies you're using allows you to cash in on the credibility of well-known brands. For instance, PayPal, Visa, DHL, and so on. By communicating with customers that you associate with other reputable companies, they're more likely to trust you with their money. Simple, right?
Depending on which method of website building you’ve chosen, some larger website builders already have a secure checkout and secure browsing badge built into the account cost.
So keep an eye on what is already offered or not.
People hold reviews to the same standard as the opinion of friends and family.
That alone should make you want to have exceptional communication and customer support as well as encourage customers to leave you a review about their experience. Treat each one of your customers as a member of your family, and make sure their satisfaction is guaranteed.
Your best ambassadors are your shoppers, and the positive reviews they leave you. Remember to thank them afterward!
Online shoppers expect and want to communicate with brands through multiple channels.
So, make it easy for them to get in touch by providing instant chat, social media, email, etc.
Implementing a chatbot into your online store not only saves you time and gives your customer instant service, but it can help you make sales and upsell automatically. Keep in mind that you can also run ads and promotions on chatbots, giving your customers a more personalized experience.
Successful dropshippers like Erin built their dropshipping business through personalized interactions with current and prospective customers. In her own words she noted:
My marketing strategy was at the core of my success, and it can essentially be boiled down to three words: Personalised Sales Conversations.
This means that from the moment I started my first store, I used social media to find the ‘right’ kind of people who would be interested in the products I sell and initiated conversations with them.
In September 2019 alone, she generated almost $70,000 in revenue.
You can set up a chatbot easily through Facebook messenger, and it can be constantly updated to adapt to your store. Check out the example below!
If you think skipping this step and focusing on marketing is better, take a look at the trend below.
It highlights that the usage of messaging apps has surpassed the active usage of social networks themselves, and will continue to do so. That means people are spending more time on messaging apps than they actually are on the social app itself!
So don’t skip the chatbot! It could be a perfect opportunity to connect, upsell, and maintain relationships.
Once you’ve established your website, and found the perfect dropshipping suppliers, you’re ready to shout from the rooftops and let your target market know you’re here.
This is where your marketing strategy steps in to drive traffic to your site. Successful dropshippers on our platform built their dropshipping business through extensive social media and email marketing.
In his own words, we wanted to give you insight into the social media marketing plan of a dropshipper that generates over six figures in just three months:
The marketing plan of another successful dropshipper involved influencer marketing and a seven-step marketing plan that made his store at least 1% better every day.
There’s no single marketing plan blueprint for everyone, so we’ve created a course that covers everything you need to know in both theory and practice so that you can find the perfect marketing plan for your business.
If you’re already dropshipping lower-priced products and want to move into this more lucrative arena, start off by selling a few high ticket items.
Then, gradually build that side of your business and progressively phase out your less popular lower priced items. Eventually, you'll fully transition to only selling high ticket items. Taking a more gradual approach ensures fewer risks as you make your transition.
So there you have it, our guide to high ticket dropshipping. Hopefully, you can see the multiple benefits to this line of work while bearing in mind some of its drawbacks. As long as you go into this venture well-prepared, well-researched, and with a realistic budget and vision, there’s no reason why you can’t succeed. After all, you’re selling fewer items but for a higher return for potentially less work. What's not to love about that?!
High ticket drop shipping can be very profitable if you sell top-notch well-sourced, and high-quality products via Spocket. Not only will these items make your customers happy, but they'll also generate the high profits you’re looking for - win-win!
Now it’s over to you. Sign up for a free trial today. Diversify your product range by selling higher ticket items and watch those profits climb!
Rosie Greaves is a professional content strategist specializing in all things digital marketing, B2B, and lifestyle. In addition to Spocket, you can find her published on Reader's Digest, E-commerce Platforms, and Judicious Inc. Check out her website Blog with Rosie for more information.