Enter your email and download
"The Art of Finding Winning Products"
By entering your email we'll also send you marketing emails related to Spocket, subject to our Privacy Policy. You can unsubscribe anytime.
Dropshipping has many positives: no inventory or storage, little outlay, the freedom to work remotely, etc.
However, success isn’t guaranteed unless you can attract and retain customers.
How do you achieve this?
Answer: By finding the best dropshipping niches to sell in.
To help you cut through the noise, we've listed some of the most lucrative dropshipping niches so you can start your latest eCommerce venture with a bang.
But first, here are a few key takeaways from this article to bear in mind:
That's enough preamble; it’s time to take a closer look at the top-selling dropshipping niches in 2024, starting with print-on-demand:
For those not in the know, print-on-demand (POD) is very similar to dropshipping.
However, the difference is that your supplier permits you to customize white-label products.
Then (like selling regular dropshipping products), you sell these items under your brand. When you make a sale, your supplier still handles the printing, packaging, and shipping.
Print-on-demand is a profitable niche predicted to hit $45.6 billion by 2031, increasing at a CAGR of 25.3%.
Some of the best print-on-demand products include:
Your chosen dropshipping partner may work directly with several POD suppliers. In addition, it may recommend a range of POD platforms to work with.
It's worth bearing in mind that print-on-demand is a vast niche, so it's worth honing in on something more specific. For example, activewear? Plus-size clothing? Mugs with sayings that resonate with particular demographics, for instance, that target specific professions, parents, pet owners, etc. The narrower your niche is, the easier it is to market your products to your target demographic.
The health and beauty industry is worth an estimated $200 trillion in 2024 and is forecast to reach $225 trillion by 2028.
Many products fall into this category, providing ample scope to work with reputable suppliers using high-quality ingredients.
For example, here are some of the best-selling products in this niche:
Pro Tip: To entice customers to spend more, consider offering bath and beauty products in bundles. For example, you could offer three lip balms for the price of two.
Worldwide mobile phone users are expected to reach 7.49 billion by 2025.
This might not be surprising because smartphones have become essential to most of us! We use them to communicate, watch TV, shop, and more.
With that said, it's no wonder so many of us want to protect our devices with attractive mobile phone cases, which, needless to say, presents a lucrative opportunity for eCommerce merchants.
Suppose you've ever shopped for a smartphone case. In that case, you'll know there's a colossal range of options to fit all kinds of Android and iPhone sizes, and there are tons of designs available, for example:
...to name but a few!
Fashion is always in demand and can be a profitable dropshipping niche if you offer high-quality, on-trend products.
With the rise of online shopping, women’s apparel sales, in particular, are doing phenomenally well. In 2024, the worldwide women's apparel market is projected to reach a staggering $936.30 billion, growing annually by 2.83% between 2024 and 2028.
With that in mind, here are a few of the best-selling categories of women’s clothing for you to consider selling:
Pro Tip: Keep up with what's trending on popular Instagram and TikTok fashion accounts to quickly add such products to your store.
Pro Tip: Consider cross-selling products to boost your customer's average order value. For example, if you sell a pair of sports leggings, you could suggest that your customer add a sports bra to their checkout basket.
Lastly, as with print on demand, women's fashion is a really broad niche, so it's worth brainstorming to see how you could narrow it down. Trust us; this will make targeting your ideal customers much easier, especially if you run paid ads.
Online home and garden sales in 2020 increased by 17.7%, and is expected to continue growing. The market is estimated to be worth $1,022 billion by 2025, developing at a CAGR of 4.0%.
The beauty of this niche is that you can source items at a relatively low cost and sell at a higher markup, meaning there's plenty of profit to be had!
Examples of best-selling home and garden products in this niche include:
As with any niche, it’s important to find reputable and closely vetted home and garden suppliers to work with so you know that customers are being offered the highest-quality items for their homes.
Pro Tip: Consider showcasing your products in situ with user-generated content on your product pages and socials. This kind of social proof is great for building trust with prospective customers. In fact, as many as 90% of shoppers say user-generated content sways their purchasing decisions more than promotions and search engine results.
One of the best things about selling jewelry and watches is that you can adopt a two-pronged attack to your marketing:
In addition, if you're already selling apparel, you may want to consider adding jewelry and watches. These kinds of accessories unlock a decent opportunity for cross-selling, such as a necklace to complement a new top.
It's also worth noting that the jewelry and watches market is popular, with an expected growth to $300 billion+ by 2026.
Examples of products you could sell in this niche include:
Pro Tip: Another way to capitalize on this niche is to offer personalized jewelry (like in the POD niche mentioned above); this can make for a meaningful, unique gift.
The attraction of selling tech accessories is that you could potentially enjoy year-round demand from consumers keen to keep up with the latest tech trends or upgrade their existing gadgets.
Recent statistics show that tech accessories comprise 22% of all eCommerce sales, so it stands to reason that this may be a profitable niche for you to consider.
Here are just a few examples of the kind of tech accessories you could consider selling:
Again, you can cross-sell tech accessories. For example, you could sell a mobile phone case alongside a wireless charger or gaming headphones with a gaming mouse. There are tons of ways to increase your customers' average cart value.
The pet industry has grown exponentially, with US pet industry expenditure reaching $143.5+ billion in 2023.
Doting pet owners are often happy to splash out on fun pet accessories to spoil their furry friends.
Examples of pet accessories you might want to list on your eCommerce store include:
Next, we have the fitness and sports industry. Here, you have several audiences. Some gym lovers want to show off their toned bodies with great-looking activewear at the gym, while others prefer to work out at home or enjoy the outdoors.
Although 31% of people use a commercial gym for their workout, 61% have a home gym workout area.
In other words, money can be made in both these areas.
Examples of sports and outdoor goods you could add to your dropshipping store include:
This niche is an excellent addition to your dropshipping store if you already sell apparel, footwear, and jewelry because the options for cross-selling are endless. For example, if you’re promoting a dress, you could sell an 'outfit' by cross-selling hats, bags, scarves, and so on.
Examples of fashion accessories you could turn your attention to include:
Most fashion accessories can be sold year-round, but some can also be pushed at certain times of the year, e.g., straw or sun hats and sunglasses during the summer months.
Many fashion accessories are low-cost, so your markup opportunity is high. But remember, these kinds of products will likely appeal to impulse shoppers keen to find a bargain, so be sure not to price your goods too high!
Men’s fashion has some good dropshipping profit potential.
Where online shopping habits are concerned, although women aged 26 to 35 shop 59% more than men, male consumers spend an average of 47% more on purchases!
Like women’s fashion trends, men’s clothing trends also change. So, it’s important to continue researching to stay entirely up to speed on what your audience is looking for.
Examples of men’s clothing you could consider selling include:
Pro Tip: Like women's clothing, men's clothing is a huge niche, so you might want to narrow it down further to make targeting customers with a specific buying intent easier. For example, could you specialize in eco-friendly men's clothing? Streetwear? Loungewear? Luxury fashion?
Of course, these are just a few examples, but hopefully, you get the gist.
The latest statistics show that the global kids and baby market generated revenue of $4.84 billion in 2024, and forecasts show that this market is expected to increase annually by 4.13% until 2028.
If we assume that parents (and other family members) like to spoil newborns and kids in the family, offering high-quality kid and baby products could be a no-brainer.
However, it's imperative that you source these products from reputable suppliers who have been closely vetted and can guarantee that items are high quality and safe. Ideally, your chosen dropshipping partner will have a tight vetting process and enable you to communicate directly with suppliers to learn more about how products in this niche are made.
Examples of items you could sell the kids and baby niche include:
If you plan on selling tech accessories, an accompanying niche could be home security products. People want to protect their homes, which is likely why as many as 76% of Americans have some form of security measure in place.
It’s possible to sell such products by promoting their obvious benefits, such as burglary or break-in deterrents, but also for simple peace of mind.
Examples of the types of home security products you could add to your dropshipping store include:
The car accessory market is worth a lot of money, climbing to $522.01 billion in value in 2022.
Cars are one of our most expensive assets, so it's no wonder we want to invest in them.
Examples of the kind of AR accessories you could sell include:
When researching this niche, we recommend finding products from suppliers who list all the product features and specifications (measurements, voltage, operating temperature, etc. That way, you’re secure in marketing safe and reputable items that will last. Plus, you're also better positioned to write more detailed product descriptions that are likelier to win the trust of prospective buyers.
Last but not least, we all love a good party. There's always a good reason to celebrate, whether it’s Christmas, Valentine’s, Thanksgiving, Halloween, or birthdays and weddings. So much so that around $38 billion is spent annually on various party supplies in the United States.
The possibilities are endless with this niche, but here are a few suggestions for party products you could add to your store:
Hopefully, our list of the top-selling niches for dropshipping in 2024 has sparked your interest to research prospective niches for your store.
But remember, even if you pick a lucrative dropshipping niche, you won't make money overnight. But, with enough time, dedication, research, and effective marketing strategies, it's possible to do well.
If you want to explore any of the above niches, why not try Spocket's 14-day free trial? Good luck in picking your niche! Don't forget to let us know how you got on in the comments below.
Rosie Greaves is a professional content strategist specializing in all things digital marketing, B2B, and lifestyle. In addition to Spocket, you can find her published on Reader's Digest, E-commerce Platforms, and Judicious Inc. Check out her website Blog with Rosie for more information.
.webp)
.webp)
